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Yes, that's you making change
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Skills for change-makers
2.5 hr Mini Masterclasses with Les Robinson
Just the right mix of inspiration, theory and practical advice to implement change projects.
– Comms Manager, NSW State agency
Click here for the PDF flyer with dates.
Drop me an email with any questions.
BOOK HERE.
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Irresistible engagement tactics • Tues 21 April
A fun session where you'll learn how to grab attention, generate buzz and maximise the 'come-and-play' of your next engagement project.
Plus you'll discover how to 'break the box' and liberate your team's imaginations to let them generate original and magnetic ideas.
You'll:
- Learn fun, creative, brainstorming methods to make your next project buzzworthy, game-like, social, and rewarding.
- Fill up your imagination with inspiring new ideas to attract audiences.
- Walk away with a palette of do-able 'out of the box' tactics to apply in your next project.
This session is an excerpt from Les's full-day Changeology Masterclass.
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Actually useful theories of change • Wed 22 April
In this insightful session, Les demystifies the essential brainware for anyone working on behaviour change or action projects.
You'll:
- Understand the psychology of behaviour change, including how to avoid resistance and denial.
- 'Get' the vital theories and models for devising change projects, including Self-efficacy, Risk Perception, Diffusion of Innovations, program logic and more.
- Be able to utilise these theories and models in real life projects.
This session is an excerpt from Les's full-day Changeology Masterclass.
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Persuasive messages • Fri 24 April
Every successful project depends on your audience saying 'yes' to an invitation. In this intensive hands-on session, you'll learn how to create invitations that are irresistible.
Your communications will never be 'same old' again.
You'll:
- Learn how to craft pitches, posts, media releases, and articles people will want to say "yes!" to.
- Discover a formula for devising irresistible invitations.
- Understand the vital elements of communication - attention, inspiration, risk, credibility, norms, values and action clarity.
- Ensure your communications travel by word of mouth.
This session is an excerpt from Les's full-day Messages for 'Yes' workshop.
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Create a behaviour change project • Mon 27 April
This is a vital practical skill for anyone designing a change or engagement project.
It equips you to facilitate powerful, original brainstorms that feed directly into project planning.
You'll:
- Learn a technique to rapidly design an innovative change/engagement project from scratch (or fix an existing project).
- Learn how to harness the knowledge of a diverse brains trust.
- Walk away with a well-conceived, ready-to-prototype you can apply in real life.
This session is an excerpt from Les's full-day Changeology Masterclass.
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Facilitate with confidence • Tues 28 April
The foundational skills for facilitating satisfying, productive workshops and meetings, large or small, face-to-face or online, on any subject.
A career-changer for budding facilitators, and an excellent refresher for seasoned facilitators.
You'll:
- Use a template to create a perfect interactive session in any context.
- Win the authority to facilitate any group, live on online.
- Create smiles, put people at ease, and maintain high levels of participation.
- Never run a boring session again.
This session is an excerpt from Les's full-day Facilitate with Confidence workshop.
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Devise a behaviour change workshop • Fri 30 April
Want to run dynamic, energising workshops with lasting impact on participants' lives, businesses or farms?
You'll:
- Get inspired by fantastic ideas and examples of well-designed community workshops.
- Understand 6 vital success factors you can build into any session.
- Use an all-purpose brainstorming template to rapidly generate a real life workshop plan.
- Never run a boring workshop again.
This session is an excerpt from Les's full-day Practice Change Masterclass (specialised training for farm extension staff).
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Add 'zap' to volunteer groups • Thurs 7 May
This fun interactive workshop harnesses the power of reinvention to spark new zest and enthusiasm in volunteer groups.
Hear about great reinvention and outreach ideas and have a chance to share your own.
You'll:
- Be inspired by exciting ideas that make volunteer gatherings unmissable
- Maintain happy, engaged members and high turn-out at working bees
- Learn how to facilitate volunteers to generate their own brilliant ideas
- Learn proven, simple, low-cost techniques to spread your message.
This session is an excerpt from Les's full-day Passion Mashing workshop.
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